"The L’Oréal Group has committed to improve the environmental and social profile of 100% of its products, and we are already well underway:
In 2018, 79% of new or renovated products had an improved social or environmental profile. For 58% of new or renovated products, this improvement is due to packaging with a lower environmental footprint. 100% of the PVC has been eradicated from our product packaging. We have also reduced the weight and size of packaging, and stand by our principle of using only biodegradable materials in our in-store displays."